IIHS - Consumers and their ADAS Knowledge
Hello everyone, I recently came across the following article (linked below) covering issues I've been thinking a lot about. How many consumers have taken the time to become proficient with the onboard driver assistance systems on their vehicle?
For reference SAE International has published the J3016 6-levels of ADAS chart.
What conversations are you having with your customers about such systems? Is anyone doing any customer level education on the subject?
One last comment, we recently had a consumer stop by the shop with his 2019 Subaru equipped with every ADAS option available. When I asked the drive about his experience with the cruise control system, he replied with; "I don't use the cruise control these day's, there are too many cars on the road and I find myself slowing down, disengaging and reenabling the system too much."
You mean that the dealer sales teams are not educating their clients on how to operate the cars they are selling (Sarcastic tone missed in text)?
Seriously, the skillset the driver needs to operate one of these machines has changed, however, the standard they need to meet is still just a drivers license.
After reading the article ADAS seems to mean Absent-minded Drivers Aware Seldom. An d I could have found anther adjective for A
When working in previous job I took large amounts of time to explain the systems to body shop writers and at times their customers ( As i was learning of course). Its kind of scary. When working on later model vehicles and seeing customers fail to understand how there "simple systems" are designed to operate (remote door locks, valet systems, and wipers work) Now they have mission critical…
Scott, When teaching this at Audi, the sales people want to sell ADAS as self driving. When attempted to educate them, every sales person did not want to hear about the safety system, only self driving vehicle. Level 2 is still about safety not self-driving. Driving the new e-tron with all the bells and whistles was awesome. The lane assist/ departure made lane changing less stressful. The…
Thanks Steve, We'll need to go for a ride in my car to compare sometime in the future.